HOST Member Spotlight: ioLIVE
ioLIVE’s mission is to deliver an innovative live streaming video production platform that is both user friendly and cost effective, making high quality production accessible to everyone.
The live streaming platform enables users with little to no technical experience to achieve higher production quality for various events, from football matches to school concerts. The company has been based at HOST Salford in MediaCity for three and a half years, where it has grown, collaborated, and met clients and partners in a professional environment.
Why HOST?
ioLIVE was looking to establish a home base that could highlight their forward-thinking media platform while remaining affordable.
We met with Luke Hayward, the Operations Director, who shared his thoughts on why ioLIVE decided to base their office here at HOST Salford:
"We really wanted Salford to be our home base, and HOST just provided a lot of benefits. The ability to bring people here for meetings has been really helpful. It’s a professional space, and having our address based in Salford MediaCity sends a clear message that we’re a media-forward company. It’s been incredibly valuable for us to communicate that we’re serious and professional in what we do."
The MediaCity location has been particularly beneficial for branding, helping ioLIVE establish credibility with potential clients.
"I think having a MediaCity address has supported us in getting our foot in the door a lot of the time. People see that we’re based here, and they immediately recognise the value our company can provide."
ioLIVE has been working with various clients, including educational institutions like UCFB and boarding schools, to provide high-quality live streaming for events. The platform allows users to upload assets like logos and event details beforehand, streamlining the process.
"We’ve put the ability to stream into the hands of the teachers, and they’ve been able to use it with ease. This has been especially important for boarding schools, where parents don’t always get to see what’s happening in their children’s day-to-day lives. Now, they can watch live streams and feel more involved in the experience.”
One of the key advantages of ioLIVE’s platform is its versatility. Users can achieve high production values with basic equipment like mobile phones or opt for more advanced setups if they have access to professional gear.
The company has also taken advantage of HOST’s collaborative environment. With their CEO in California, Chief Science Officer in Chicago, and development team based in Sheffield, ioLIVE has been able to seamlessly coordinate and grow their business across different locations. Although the team is spread across continents, they continue to call HOST their home.
“Being at HOST has allowed us to hire more people. Also, just having that MediaCity address when corresponding with businesses has opened doors for us. It’s great value for money. Even on the lowest-costing plan, you still get a lot of benefits. It’s not expensive for a space like this.”
If you’re interested in exploring membership or office space options at HOST, click here to learn more about how we can support your business growth: https://www.hostsalford.com/community/memberships/
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