HOST Member Spotlight: Unbranded Manchester

HOST Member Spotlight: Unbranded Manchester
Unbranded Manchester is a digital agency specialising in web development, technical SEO,
and automation for top-tier SMEs. With a client portfolio ranging from businesses generating
£10 million to £500 million in turnover, the company focuses on delivering high-performing
websites, seamless system integrations, and process automation to enhance efficiency and
drive growth.
Founder Hamad started the company 12 years ago as a white-label digital agency, quickly
building a reputation by collaborating with leading firms like Good Relations and McCann.
Over time, Unbranded Manchester evolved into a direct-to-client agency leveraging its
expertise in user psychology and WordPress-based solutions to help clients dominate
online.
Journey at HOST
After initially operating in various locations, Unbranded Manchester moved to its permanent
home in MediaCity in 2014. The location offered a vibrant tech-focused community and
networking opportunities with other leading-edge businesses. The MediaCity address also
gave the company a competitive edge, helping it establish credibility as a tech-enabled
agency.
During their time at HOST, the team transitioned from white-label projects to direct client
engagements, focusing on SMEs with high growth potential. The automation of internal
processes and exclusive client relationships allowed the company to streamline its
operations, reduce overhead costs, and concentrate on delivering exceptional quality.
Unbranded Manchester has undergone a significant transformation over the years, evolving
from a white-label service provider to a leading agency catering directly to high-turnover
SMEs. By leveraging its proprietary WordPress platform, the company achieved top Google
rankings for competitive search terms, which opened doors to a broader clientele. Its
innovative approach includes offering exclusivity to clients, ensuring tailored solutions while
maintaining sector integrity. Internally, the company automated 80% of its processes,
allowing for streamlined operations with a senior developer-only team. This strategic shift not
only enhanced efficiency but also positioned Unbranded Manchester to work with
exceptional clients, such as Utility Bidder and Immigration Advice Service, helping them
achieve remarkable growth and industry visibility.
"We use the HOST space for client meetings and training sessions when needed, and the
space has always worked well for us.
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